If you've heard the term, but you're not quite sure what it is, then this is the article for you! By Jessica Alex Content, content, content — it’s a buzzword that you as a business owner have probably come across a few times. If you’re following our Instagram account, you have probably seen the terms “content” and “content marketing” quite often. But what exactly are they? Content, essentially, is the piece that you produce and publish through various platforms. For instance,

By Jessica Alex For International Women’s Day 2019, we decided to feature eight Canadian women entrepreneurs in different industries who...