

What is an Ideal Customer Profile? And why your business needs one.
Whether you are a new or established business owner, now is the time to create an ideal customer profile, or ICP, for your B2B company.
Contributor: Lisa Day
13 hours ago


Toronto Marketing Agency Launches Human-Centred Campaign
A human-centred campaign with a rallying cry to remind businesses that humans are needed — on both sides of their business.
Jessica Alex Marketing
Mar 12
The Creatives Community Is Here!
We've just launch our very own community for creatives!
Jessica Alex Marketing
Nov 5, 2024


Pre&Peri launches limited edition shirts in support of Women’s College Hospital Breast Centre
Caitlin Wemigwans, the founder of Pre&Peri, knows all too well the effects breast cancer has on women and their families.
Jessica Alex Marketing
Oct 16, 2024


Toronto gets ready to welcome premier private social club, ProfessionELLE House
A new, premier private social club is coming to Toronto, and it’s all thanks to one of Toronto’s top event planners and entrepreneurs
Jessica Alex Marketing
Sep 4, 2024


Roadmap to Billions comes to Toronto for the first time
Roadmap to Billions is an annual conference that has served thousands of Black women entrepreneurs.
Jessica Alex Marketing
Aug 19, 2024


5 Benefits of Networking
When you network, great things start to happen for you and your business.
Jessica Alex Marketing
Aug 12, 2024


19 Quotes in Recognition of Juneteenth
Here are 19 inspirational and thought-provoking quotes from Black icons and thought leaders.
Jessica Alex Marketing
Jun 19, 2024


3 Up-and-Coming Woman-Led Brands to Watch
These women are definitely movers and shakers who seek to make an impact on the planet and the communities they serve.
Jessica Alex Marketing
Mar 8, 2024


Act Like a Boss, Think Like a Customer
In order to meet your customers’ needs successfully and consistently, you have to start thinking like them.
Jessica Alex Marketing
Jan 31, 2024





















