Glory Hole Doughnuts' Mint Chocolate Cookie doughnut offered during their #12DaysOfDoughnuts in 2017 Have you started a new business and are looking for ways to grow your customer base? Well, this Glory-ous doughnut shop has a sweet thing going. When preparing for a workshop recently on Marketing Your Business, I reached out to a doughnut lover’s dream, Glory Hole Doughnuts and spoke to their General Manager, Heather Stainback for a case study. Not only are they one of my fav

Written by Contributor: Lisa Day There’s a joke that is apparently going around on the Internet: “The best place to hide a dead body is page two of Google search results.” While funny, the joke also stresses the importance of Search Engine Optimization (SEO) in order for your website to be noticed by Google, which accounts for almost 75 per cent of all Internet searches, as well as other search engines including Bing and Yahoo, among others. So what is SEO? SEO is what peo