Three reasons why you should recycle your content, and tips on how to recycle it effectively.

One of the ways to reach people more quickly, and more effectively is through the use of video.

Author, internationally known public speaker and marketing expert Porter Gale once wrote, "Your network is your net worth."

Along with offering special deals and promotions, email newsletters can be used to provide useful information to your subscribers. By doing

Well, with today being the first official day of summer (finally!), I thought to come up with a list of some of Toronto’s most Instagrammabl

I’ve curated a list of content marketing quotes to inspire you, and get your creative juices flowing. Here are 11 quotes that I have shared

Tips to help you keep your content on track By Jessica Alex So, you’ve taken a great photo, posted it on the ’gram and got lots of likes....

If you've heard the term, but you're not quite sure what it is, then this is the article for you! By Jessica Alex Content, content, content — it’s a buzzword that you as a business owner have probably come across a few times. If you’re following our Instagram account, you have probably seen the terms “content” and “content marketing” quite often. But what exactly are they? Content, essentially, is the piece that you produce and publish through various platforms. For instance,

The use of social media marketing trends are effective, but only when used correctly. By Jessica Alex If PETA’s goal was to trend on Twitter, then mission accomplished. However, if it was to drum up support and #donations, I’m not sure if PETA succeeded. This past weekend, while scrolling through the Twitterverse, I saw social media marketing trends being used in a way that seemed to have had an adverse effect. That would be PETA using newsjacking (as well as trendjacking) an

February is the month of love, so get your customers to love you, too By Jessica Alex Well, with February being the month of love, it’s...